Bill Shankly said this quote

“ Some people think football is a matter of life and death. I assure you, it's much more serious than that. ”

Famous Quotes of Bill Shankly

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Some people think football [soccer] is a matter of life and death. I don't like that attitude. I can assure them it is much more serious than that.

~ Bill Shankly

If you can't support us when we lose or draw, don't support us when we win

~ Bill Shankly

Football (soccer) is a matter of life and death, except more important.

~ Bill Shankly