“ Conventional wisdom is not always the best wisdom. ”
Thriving economies on both sides of the border is a win-win for Arizona and Mexico, but that will only come by working together and demonstrating mutual respect.
~ Doug Ducey
Every large brand has franchisees and stores that don't make it. It's unfortunate, and Cold Stone did everything it could to support its franchisees, but some failure rate is part of the business.
Maintaining a positive working relationship with Mexico's leadership will also be crucial to increasing communication and trade. I plan to personally maintain those relationships.
Some people never learn, no matter how much their heads hurt in the morning.
