G.m. Ford said this quote
“ These guys had names for every conceivable drinking situation. They liked to have a little eye-opener to get themselves going in the morning, a midmorning bracer before attempting anything serious, a few modest cocktails at lunch, followed by the obligatory afternoon pick-me-up, which segued neatly right into happy hour and ended with a little one just to help them sleep. For purely medicinal purposes, of course. ”