Jef I. Richards said this quote

“ If its not done ethically, advertising won't be trusted. If consumers don't trust it, advertising is pointless. ”

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Advertising is totally unnecessary. Unless you hope to make money.

~ Jef I. Richards

The Death of Advertising? I think that's in the book of Revelation. It's the day when people everywhere become satisfied with their weight, their hair, their skin, their wardrobe, and their aroma.

~ Jef I. Richards