Jonathan Ive said this quote

“ There is a clear goal and it isn't to make money. The goal is to desperately try to make the best products we can. We are not naive - if you trust it, people like it, they buy it and we make money. This is a consequence. ”

Famous Quotes of Jonathan Ive

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What we make testifies who we are. People can sense care and can sense carelessness. This relates to respect for each other and carelessness is personally offensive.

~ Jonathan Ive

The form of computers has never been important, with speed and performance being the only things that mattered.

~ Jonathan Ive

There's no learning without trying lots of ideas and failing lots of times.

~ Jonathan Ive

One of the things that is particularly precious about working at Apple is that many of us on the design team have worked together for 15-plus years, and there's a wonderful thing about learning as a group. A fundamental part of that is making mistakes together.

~ Jonathan Ive