“ Check-ins are cool, but kind of a pain. ”
I wouldn't call Loopt a failure. It didn't turn out like I wanted, for sure, but it was fun, I learned a lot, and I made enough money to start investing, which led me to my current job. I don't regret it at all.
~ Sam Altman
Many founders hire just because it seems like a cool thing to do, and people always ask how many employees you have.
Communication services need interoperability to succeed - and Loopt is the first such service since SMS that is available across all major U.S. wireless carriers.
There's this famous observation that I totally believe: Great startup ideas are the ones that lie in the intersection of the Venn diagram of 'is a good idea' and 'looks like a bad idea.' So you want most people to think it's a bad idea and thus not compete with you until you get giant. But for it to secretly be good.