Networking is an investment in your business. It takes time and when done correctly can yield great results for years to come.
~ Diane Helbig
When you network you develop a list of resources that you can share with others. This increases your value to those prospects and clients you deal with.
Think about what you sell in terms of how it eases or prevents pain for your client.
With the explosion of the internet has come numerous avenues for small business owners to share their expertise and position themselves as experts. And expertise is what consumers are looking for.
Successful selling begins with listening. Your job when you are in front of the prospect is to ask questions and then listen to the answers. Take copious notes about what they tell you, what they say and what they don't say.
Active prospecting let's people know that they matter, that you've sought them out.
Successful prospecting depends on selecting methods that you can effectively navigate. If something makes you uncomfortable, please don't do it.