George Lois said this quote

If a man does not work passionately - even furiously - at being the best in the world at what he does, he fails his talent, his destiny, and his God.

~ George Lois

Only with absolute fearlessness can we slay the dragons of mediocrity that invade our gardens.

~ George Lois

If you don't burn out at the end of each day, you're a bum.

~ George Lois

Advertising, an art, is constantly besieged and compromised by logicians and technocrats, the scientists of our profession who wildly miss the main point about everything we do…

~ George Lois