“ Your goal in an online dating profile and in your first message to somebody is to strike up a conversation. ”
I'm an off-the-charts introvert. To me, being around groups of strangers is exhausting. I've had to sort of train myself to think about two tactics: finding common ground and invoking humor.
~ Sam Yagan
New Year's Eve to Valentine's Day is our peak season, and in many ways, Valentine's Day is our Christmas. Everybody in the world makes the same three New Year's resolutions: health, career and money, and love.
OKCupid's model is almost entirely based on advertising, which is the way most online media is monetized these days, whether it's the news or whether it's sports, and we think online dating is going to evolve in the exact same way.
I think for marketplace businesses, and when you think about online dating, it's not a social network. It's not a place where you go to talk to people you already know; it's a place you go to interact with someone you've never met before.