A journalist who says, 'Well, I pissed off both sides--I must be doing something right,' is probably fooling himself and, worse, he may be fooling the reader. Balance should not be a smokescreen for laziness.
~ Joe Sacco
The journalist must strive to find out what is going on and tell it, not neuter the truth in the name of equal time.
I chiefly concern myself with those who seldom get a hearing, & I don't feel it is incumbent on me to balance their voices with the well-crafted apologetics of the powerful. The powerful are generally excellently served by the mainstream media or propaganda organs. The powerful should be quoted, yes, but to measure their pronouncements against the truth, not to obscure it.
Americans care more about the rights of animals than about what happens to us!