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Naomi Wolf Quotes

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Women are mere beauties in men's culture so that culture can be kept male. When women in culture show character, they are not desirable, as opposed to the desirable. A beautiful heroine is a contradiction in terms, since heroism is about individuality, interesting and ever changing, while beauty is generic, boring, and inert. While culture works out moral dilemmas, beauty is amoral: If a woman is born resembling an art object, it is an accident of nature, a fickle consensus of mass perception, a peculiar coincidence--but it is not a moral act. From the beauties in male culture, women learn a bitter amoral lesson--that the moral lessons of their culture exclude them.

~ Naomi Wolf

Naomi Wolf Advertising Beauty Images Self Esteem

Since middle-class Western women can best be weakened psychologically now that we are stronger materially, the beauty myth, as it has resurfaced in the last generation, has had to draw on more technological sophistication and reactionary fervor than ever before. The modern arsenal of the myth is a dissemination of millions of images of the current ideal; although this barrage is generally seen as a collective sexual fantasy, there is in fact little that is sexual about it. It is summoned out of political fear on the part of male-dominated institutions threatened by women's freedom, and it exploits female guilt and apprehension about our own liberation -- latent fears that we might be going too far.

~ Naomi Wolf

Naomi Wolf Beauty Body Image Feminist Society

The more legal and material hindrances women have broken through, the more strictly and heavily and cruelly images of female beauty have come to weigh upon us...During the past decade, women breached the power structure; meanwhile, eating disorders rose exponentially and cosmetic surgery became the fastest-growing specialty...pornography became the main media category, ahead of legitimate films and records combined, and thirty-three thousand American women told researchers that they would rather lose ten to fifteen pounds than achieve any other goal...More women have more money and power and scope and legal recognition than we have ever had before; but in terms of how we feel about ourselves physically, we may actually be worse off than our unliberated grandmothers.

~ Naomi Wolf

Naomi Wolf Beauty Eating Disorders Images Self Esteem Society

In drawing attention to the physical characteristics of women leaders, they can be dismissed as either too pretty or too ugly. The net effect is to prevent women's identification with the issues. If the public women is stigmatized as too 'pretty,' she's a threat, a rival--or simply not serious; if derided as too 'ugly,' one risks tarring oneself with the same brush by identifying oneself with her agenda.

~ Naomi Wolf

Naomi Wolf Beauty Diet Industry Marketing Self Esteem Society Weight

The stronger that women grow, the more prestige, fame, and money is accorded to the display professions: They are held higher and higher above the heads of rising women, for them to emulate.

~ Naomi Wolf

Naomi Wolf Advertising Beauty Body Image Eating Disorders Self Esteem Society

Why does the social order feel the need to defend itself by evading the fact of real women, our faces and voices and bodies, and reducing the meaning of women to these formulaic and endlessly reproduced beautiful images? Though unconscious personal anxieties can be a powerful force in the creation of a vital lie, economic necessity practically guarantees it. An economy that depends on slavery needs to promote images of slaves that justify the institution of slavery. Western economies are absolutely dependent now on the continued underpayment of women. An idealogy that makes women feel worth less was urgently needed to counteract the way feminism had begun to make us feel worth more. This does not require a conspiracy; merely an atmosphere. The contemporary economy depends right now on the representation of women within the beauty myth.

~ Naomi Wolf

Naomi Wolf Advertising Aging Beauty Body Image Cosmetic Surgery Cosmetics Culture Diet Industry Double Standards Eating Disorders Equality Fashion Industry Feminism Images Magazines Marketing Mass Culture Objectification Plastic Surgery Pornography Self Esteem Sexuality Society

Where woman do not fit the Iron Maiden [societal expectations/assumptions about women's bodies], we are now being called monstrous, and the Iron Maiden is exactly that which no woman fits, or fits forever. A woman is being asked to feel like a monster now though she is whole and fully physically functional. The surgeons are playing on the myth's double standard for the function of the body. A man's thigh is for walking, but a woman's is for walking and looking beautiful. If women can walk but believe our limbs look wrong, we feel that our bodies cannot do what they are meant to do; we feel as genuinely deformed and disabled as the unwilling Victorian hypochondriac felt ill.

~ Naomi Wolf

Naomi Wolf Advertising Aging Beauty Body Image Cosmetic Surgery Cosmetics Culture Diet Industry Double Standards Eating Disorders Equality Fashion Industry Feminism Images Magazines Marketing Mass Culture Objectification Plastic Surgery Pornography Self Esteem Sexual Violence Sexuality Society

Sexual satisfaction eases the stranglehold of materialism, since status symbols no longer look sexual, but irrelevant. Product lust weakens where emotional and sexual lust intensifies. The price we pay for artificially buoying up this market is our heart's desire. The beauty myth keeps a gap of fantasy between men and women. That gap is made with mirrors; no law of nature supports it. It keeps us spending vast sums of money and looking distractedly around us, but its smoke and reflection interfere with our freedom to be sexually ourselves.

~ Naomi Wolf

Naomi Wolf Advertising Aging Beauty Body Image Cosmetic Surgery Cosmetics Culture Diet Industry Double Standards Eating Disorders Equality Fashion Industry Feminism Images Magazines Marketing Mass Culture Objectification Plastic Surgery Pornography Self Esteem Sexual Violence Sexuality Society

Spokespeople sell women the Iron Maiden and name her Health: if public discourse were really concerned with women's health, it would turn angrily upon this aspect of the beauty myth.

~ Naomi Wolf

Naomi Wolf Advertising Aging Beauty Body Image Cosmetic Surgery Cosmetics Culture Diet Industry Diets Double Standards Eating Disorders Equality Fashion Industry Feminism Images Magazines Marketing Mass Culture Objectification Plastic Surgery Pornography Self Esteem Sexual Violence Sexuality Society

Modern cosmetic surgeons have a direct financial interest in a social role for women that requires them to feel ugly. They do not simply advertise for a share of a market that already exists: Their advertisements create new markets. It is a boom industry because it is influentially placed to create its own demand through the pairing of text with ads in women's magazines. The industry takes out ads and gets coverage; women get cut open. They pay their money and they takes their chances. As surgeons grow richer, they are able to command larger and brighter ad spaces.

~ Naomi Wolf

Naomi Wolf Advertising Aging Beauty Body Image Cosmetic Surgery Cosmetics Culture Diet Industry Double Standards Eating Disorders Equality Fashion Industry Feminism Images Magazines Marketing Mass Culture Objectification Plastic Surgery Pornography Self Esteem Sexuality Society

Dieting is the most potent political sedative in women's history, a quietly mad population is a tractable one.

~ Naomi Wolf

Naomi Wolf Beauty Body Image Culture Dieting Eating Disorders Society Weight

Aging in women is 'unbeautiful' since women grow more powerful with time, and since the links between generations of women must always be broken.

~ Naomi Wolf

Naomi Wolf Beauty Body Image Culture Eating Disorders Images Self Esteem Society

Women have face-lifts in a society in which women without them appear to vanish from sight.

~ Naomi Wolf

Naomi Wolf Appearance Beauty Body Image Self Esteem Society

The mass depiction of the modern woman as a beauty is a contradiction: Where modern women are growing, moving, and expressing their individuality, as the myth has it, beauty is by definition inert, timeless, and generic. That this hallucination is necessary and deliberate is evident in the way beauty so directly contradicts women's real situation.

~ Naomi Wolf

Naomi Wolf Beauty Media Society

Vogue began to focus on the body as much as on the clothes, in part because there was little they could dictate with the anarchic styles...In a stunning move, an entire replacement culture was developed by naming a 'problem' where it had scarcely existed before, centering it on the women's natural state, and elevating it to the existential female dilemma...The number of diet-related articles rose 70 percent from 1968 to 1972...The lucrative 'transfer of guilt' was resurrected just in time.

~ Naomi Wolf

Naomi Wolf Beauty Beauty Myth Self Esteem Society

Western women have been controlled by ideals and stereotypes as much as by material constraints.

~ Naomi Wolf

Naomi Wolf Appearance Beauty Images Self Esteem Society

Women understand that there are two distinct economies: There is physical attraction, and then there is the “ideal.” When a woman looks at a man, she can physically dislike the idea of his height, his coloring, his shape. But after she has liked him and loved him, she would not want him to look any other way: For many women, the body appears to grow beautiful and erotic as they grow to like the person in it. The actual body, the smell, the feel, the voice and movement, becomes charged with heat through the desirable person who animates it. Even Gertrude Stein said of Picasso, “There was nothing especially attractive about him at first sight…but his radiance, an inner fire one sensed in him, gave him a sort of magnetism I was unable to resist.” By the same token, a woman can admire a man as a work of art but lose sexual interest if he turns out to be an idiot.What becomes of the man who acquires a beautiful woman, with her “beauty” his sole target? He sabotages himself. He has gained no friend, no ally, no mutual trust: She knows quite well why she has been chosen. He has succeeded in buying a mutually suspicious set of insecurities. He does gain something: the esteem of other men who find such an acquisition impressive.

~ Naomi Wolf

Naomi Wolf Beauty Feminism Love Our Shared Shelf

Are women beautiful or aren't we?

~ Naomi Wolf

Naomi Wolf Beauty Females

Only God, my dear,” wrote Yeats blithely, “Could love you for yourself alone/And not your yellow hair.” This quote is meant as a bit of lighthearted verse. But it is an epic tragedy in three lines.

~ Naomi Wolf

Naomi Wolf Beauty

We need to insist on making culture out of our desire: making paintings, novels, plays and films potent and seductive and authentic enough to undermine and overwhelm the Iron Maiden.

~ Naomi Wolf

Naomi Wolf Art Artist Authentic Living Authentic Self Beauty Myth Novels Painting Women S Strength

Until recently the locus of sexual fantasy was peopled with images actually glimpsed or were sensations actually felt, or private imaginings taken from suggestions in the real world, a dream well where weightless images from it floated, transformed by imagination. It prepared children, with these hints and traces of other people's bodies, to become adults and enter the landscape of adult sexuality and meet the lover face to face. Lucky men and women are able to keep a pathway clear to that dream well, peopling it with scenes and images that meet them as they get older, created with their own bodies mingling with other bodies; they choose a lover because of a smell from a coat, a way of walking, the shape of a lip, belong in their imagined interior and resonate back in time deep into the bones that recall childhood and early adolescent imagination.

~ Naomi Wolf

Naomi Wolf Adolescence Fantasy Feminism Sex Sexuality

The anthropologist Margaret Mead concluded in 1948, after observing seven different ethnic groups in the Pacific Islands, that different cultures made different forms of female sexual experience seem normal and desirable. The capacity for orgasm in women, she found, is a learned response, which a given culture can help or can fail to help its women to develop. Mead believed that a woman's sexual fulfillment, and the positive meaning of her sexuality in her own mind, depend upon three factors:1: She must live in a culture that recognizes female desire as being of value;2: Her culture must allow her to understand her sexual anatomy;3: And her culture must teach the various sexual skills that give women orgasms.

~ Naomi Wolf

Naomi Wolf Sex

It seemed to me, watching, that if you were dextrous enough to gift-wrap an independent-minded amphibian, you could just about manage a condom.

~ Naomi Wolf

Naomi Wolf Condoms Safe Sex Sex

The last thing the consumer index wants men and women to do is to figure out how to love one another: The $1.5 trillion retail-sales industry depends on sexual estrangement between men and women, and is fueled by sexual dissatisfaction. Ads do not sell sex--that would be counterproductive, if it meant that heterosexual women and men turned to one another and were gratified. What they sell is sexual discontent.

~ Naomi Wolf

Naomi Wolf Advertising Eating Disorders Feminism Self Esteem Society

The Rites of Beauty also seduce women by meeting their current hunger for color and poetry. As they make their way into male public space that is often prosaic and emotionally dead, beauty's sacraments glow brighter than ever. As women are inundated with claims on their time, ritual products give them an alibi to take some private time for themselves. At their best they give women back a taste of mystery and sensuality to compensate them for their days spent in the harsh light of the workplace.

~ Naomi Wolf

Naomi Wolf Feminism

Advertisers are the West's courteous censors.

~ Naomi Wolf

Naomi Wolf Feminism

Economist Marvin Harris described women as a literate and docile labor pool, and therefore desirable candidates for the information- and people-processing jobs thrown up by modern service industries. The qualities that best serve employers in such a labor pool's workers are: low self-esteem, a tolerance for dull repetitive tasks, lack of ambition, high conformity, more respect for men (who manage them) than women (who work beside them), and little sense of control over their lives.

~ Naomi Wolf

Naomi Wolf Feminism Too Real

Men look at women. Women watch themselves being looked at. This determines not only the relations of men to women, but the relation of women to themselves.' Critic John Berger's well-known quote has been true throughout the history of Western culture, and it is more true now than ever.

~ Naomi Wolf

Naomi Wolf Classical Art Feminism

Economist Marvin Harris described women as a 'literate and docile' labor pool, and 'therefore desirable candidates for the information- and people-processing jobs thrown up by modern service industries.' The qualities that best serve employers in such a labor pool's workers are: low self-esteem, a tolerance for dull repetitive tasks, lack of ambition, high conformity, more respect for men (who manage them) than women (who work beside them), and little sense of control over their lives.

~ Naomi Wolf

Naomi Wolf Feminism Too Real

What little girls learn is not the desire for the other, but the desire to be desired.

~ Naomi Wolf

Naomi Wolf Feminism

We conceived of the planet as female, an all-giving Mother Nature, just as we conceived of the female body, infinitely alterable by and for man; we serve both ourselves and our hopes for the planet by insisting on a new female reality on which to base a new metaphor for the earth: the female body with its own organic integrity that must be respected.

~ Naomi Wolf

Naomi Wolf Environmentalism Feminism

Culture stereotypes women to fit the myth by flattening the feminine into beauty-without-intelligence or intelligence-without-beauty, women are allowed a mind or a body but not both.

~ Naomi Wolf

Naomi Wolf Feminism

Women are mere “beauties” in men’s culture so that culture can be kept male. When women in culture show character, they are not desirable, as opposed to the desirable, artless ingenue.

~ Naomi Wolf

Naomi Wolf Feminism

An economy that depends on slavery needs to promote images of slaves that “justify” the institution of slavery. The contemporary economy depends right now on the representation of women within the beauty myth. Economist John KennethGalbraith offers an economic explanation for “the persistence of the view of homemaking as a ‘higher calling’”: the concept of women as naturally trapped within the Feminine Mystique, he feels, “has been forced on us by popular sociology, by magazines, and by fiction to disguise the fact that woman in her role of consumer has been essential to the development of our industrial society…. Behavior that is essential for economic reasons is transformed into a social virtue.

~ Naomi Wolf

Naomi Wolf Feminism

By the 1980s beauty had come to play in women’s status-seeking the same role as money plays in that of men: a defensive proof to aggressive competitors of womanhood or manhood. Since both value systems are reductive, neither reward is ever enough, and each quickly loses any relationship to real-life values.

~ Naomi Wolf

Naomi Wolf Feminism

Health makes good propaganda.

~ Naomi Wolf

Naomi Wolf Advertising Aging Beauty Body Image Cosmetic Surgery Cosmetics Culture Diet Industry Double Standards Equality Fashion Industry Feminism Health Images Magazines Marketing Mass Culture Objectification Plastic Surgery Propaganda Self Esteem Sexuality Society

To ask women to become unnaturally thin is to ask them to relinquish their sexuality.

~ Naomi Wolf

Naomi Wolf Culture Eating Disorders Sexuality Society Thinness Weight

Consumer culture is best supported by markets made up of sexual clones, men who want objects and women who want to be objects, and the object desired ever-changing, disposable, and dictated by the market. The beautiful object of consumer pornography has a built-in obsolescence, to ensure that as few men as possible will form a bond with one woman for years or for a lifetime, and to ensure that women's dissatisfaction with themselves will grow rather than diminish over time. Emotionally unstable relationships, high divorce rates, and a large population cast out into the sexual marketplace are good for business in a consumer economy. Beauty pornography is intent on making modern sex brutal and boring and only as deep as a mirror's mercury, anti-erotic for both men and women.

~ Naomi Wolf

Naomi Wolf Advertisinng Self Esteem Society

It is their mores, then, that make the Americans of the United States...capable of maintaining the rule of democracy.... Too much importance is attached to laws and too little to mores.... I am convinced that the luckiest of geographical circumstances and the best of laws cannot maintain a constitution in spite of mores, whereas the latter can turn even the most unfavorable circumstances...to advantage.... If I have not succeeded in making the reader feel the importance I attach to the practical experience of the Americans, to their habits, laws, and, in a word, their mores, I have failed in the main object of my work. -Alexis de Tocqueville, Democracy in American

~ Naomi Wolf

Naomi Wolf Americans Constitution Liberty Morality Usa Values

Here's what we're not taught [about the Declaration and Constitution]: Those words at the time they were written were blazingly, electrifyingly subversive. If you understand them truly now, they still are. You are not taught - and it is a disgrace that you aren't - that these men and women were radicals for liberty; that they had a vision of equality that was a slap in the face of what the rest of their world understood to be the unchanging, God-given order of nations; and that they were willing to die to make that desperate vision into a reality for people like us, whom they would never live to see.

~ Naomi Wolf

Naomi Wolf Declaration Democracy Equality Independence Liberty Subversive Usa
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