Ali Sheikh said this quote

There are two ways to ruin any chances of leading a happy life. The first is to chase a goal twenty-four hours a day, day after day, and gladly give up all the little laughs and joys that life has to offer in exchange for that ever-elusive moment of jubilation. The second way is far worse, in that it NEVER fails. You know what it is, Sam? Falling in love with someone who chases a goal twenty four hours a day.

~ Ali Sheikh

That’s the problem with any ‘simple truth’—it always takes a gaggle of complete idiots or a team of all-knowing geniuses to miss it.

~ Ali Sheikh

You know what—gyms make the largest chunk of their profit from clients who pay their monthly dues on auto-pay but never bother to show up and use the gym. The DVD-rental companies make a good chunk of their profits from late fees; the credit-card companies make a fortune on sundry fines and penalties; the airlines’ margins are highest on ticket changes and cancellations… So, the key to running a successful business in America is to sign up a customer and pray he’ll somehow screw up…

~ Ali Sheikh

Never lose time in sending the scapegoat to the slaughterhouse.

~ Ali Sheikh