George Carlin said this quote
“ Do you know why hurricanes have names instead of numbers? To keep the killing personal. No one cares about a bunch of people killed by a number. '200 Dead as Number Three Slams Ashore' is not nearly as interesting a headline as 'Charlie kills 200.' Death is much more satisfying and entertaining if you personalize it.Me, I'm still waitin' for Hurricane Ed. Old Ed wouldn't hurt ya, would he? Sounds kinda friendly. 'Hell no, we ain't evacuatin'. Ed's comin'! ”