Douglas B. Reeves said this quote

“ Deep and sustainable change...requires changes in behavior among those who do not welcome the change. ”

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Behavior precedes belief - that is, most people must engage in a behavior before they accept that it is beneficial; then they see the results, and then they believe that it is the right thing to do....implementation precedes buy-in; it does not follow it.

~ Douglas B. Reeves

Douglas B. Reeves Behavior Belief Buy In Change Implementation

Sustainable change, after all, depends not upon compliance with external mandates or blind adherence to regulation, but rather upon the pursuit of the greater good.

~ Douglas B. Reeves

Douglas B. Reeves Change Good Lead Leadership Mandate Morality Regulation Sustainability

One of the greatest inhibitions to the development of human potential is the aversion to effective practice.

~ Douglas B. Reeves

Douglas B. Reeves Aversion Human Human Nature Potential Practice

Technology sometimes encourages people to confuse busyness with effectiveness.

~ Douglas B. Reeves

Douglas B. Reeves Adhd Busy Effective Prior Technology