Marketing Quotes

...the concept of marketing is almost as old as humanity itself...suffice it to say here that it took almost no time for a wily serpent to sell Adam and Eve on a shiny apple from the Tree of Knowledge, at which point they became not only the first humans but also the first marketing demographic, and God expelled them from the Garden of Eden for being total consumerist dupes. (p. 40)

~ Bikesnobnyc

Write, write, write! Get your you-know-what in the chair and write more books: write the books of your heart and don’t let stress steal your joy.

~ Sarra Cannon

By the way, if anyone here is in advertising or marketing, kill yourself.

~ Bill Hicks

A candidate with no experience they would package as a citizen politician, a lifetime hack as an elder statesman.

~ Rick Perlstein

A Bombshell commands attention for her business with a strong culture, consistent branding, and simple, no-to-low cost marketing.

~ Amber Hurdle

Find another solution. That’s how you move toward success.

~ Amber Hurdle

Cultural products will spread faster and wider when everybody can see what everybody else is doing. It suggests that the future of many hit-making markets will be fully open, radically transparent, and very, very unequal.

~ Derek Thompson

When strategy, culture, and brand harmonize, they amplify one another and resonate loud and clear.

~ Kate O'neill

What American would not want truthful and complete information about every product sold in the United States so that we can be more capable of making wise decisions concerning our lives and the lives of our loved ones? These are our friends and our family members suffering from so many forms of cancer, several diseases of the heart, emphysema, poor circulation, blindness, strokes, various skin disorders, bad breath, asthma, poverty, clogged arteries, disfigurement, rotting teeth and gums, birth defects, infertility, sexual dysfunction, high blood pressure, aneurysms, complications during pregnancies, and all too often a slow and painful death. These suffering people are also many of us.

~ Earl Chinnici

The sheer novelty and glamor of the Western diet, with its seventeen thousand new food products every year and the marketing power - thirty-two billion dollars a year - used to sell us those products, has overwhelmed the force of tradition and left us where we now find ourselves: relying on science and journalism and government and marketing to help us decide what to eat.

~ Michael Pollan

The selling of food matters as much as the food itself… if not more.

~ Michael Moss

Instead of one-way interruption, Web marketing is about delivering useful content at just the precise moment that a buyer needs it.Search, a marketing method that didn't exist a decade ago, provides the most efficient and inexpensive way for businesses to find leads.

~ David Honegger

A business needs a character and an identity, just like a person and just like a person it needs to have a Voice.

~ David Amerland

The greatest challenge on the Web in the twenty-first century is to connect with your target audience in a way that enriches both them and you.

~ David Amerland

You need to position yourself to your referral sources and your current clients as providing exceptional value and experiences in everything you do

~ Timothy M. Houston

Your brand name and recognition is important. However, to create a lasting and remarkable impression, you must remember that you and your brand are as good as the value you bring to the marketplace.

~ Bernard Kelvin Clive

One good product is better than many fake goods.

~ Lailah Gifty Akita

His core business still is self-promotion.

~ Joe Nocera

Stories carry things. A lesson or moral. Information or a take-home message.

~ Jonah Berger

Every small business has to become a publisher—a publisher of marketing messages and customer resources, and a publisher of stories.

~ Jim Blasingame

Spam is a waste of the receivers’ time, and, a waste of the sender’s optimism.

~ Mokokoma Mokhonoana

Education itself is Marketing--marketing tools and perspectives to people who don't necessarily realize why they need them, how it will serve them, what they might accomplish with them. And, ensuingly, Marketing itself is Education (with no attempt to assess the value of what is being marketed).

~ Shellen Lubin

IT’S THE HOME OF THE FUTURE!! WHERE YOUR SAFTY IS ASSURED, AND YOUR HAPPINESS IS GUARANTEED!!

~ Jim Dyar

American diversity rarely applies to money and success.

~ Suzanne Munshower

Connecting to the outernet was less of a shock this time, as the monitor gave him a sense of distance from it, but it was still annoying. How did these people live with such a system, stalked by advertisements and free offers and icons that would take you to another site, unasked-for, the moment you gave them your attention? It was like wending your way through an obstacle course. Perhaps after a while you just learned to tune it all out... or perhaps you could buy programs that did it for you. He would have to design himself one of those before he did any more real work on the outernet, though he suspected that the consumer programs which were stalking him were capable of adapting to anything he could turn out quickly.Advertising: the ultimate predator. He longed for the simplicity of the Gueran network, which simply did what it was supposed to and no more. When had these people lost touch with the fact that the purpose of a network was to facilitate communication, not impede it?

~ C.s. Friedman

Make it so obvious even a computer couldn't be confused.

~ Jeff Jarvis

If I were asked to name the deadliest subversive force within capitalism--the single greatest source of its waning morality--I should without hesitation name advertising. How else should one identify a force that debases language, drains thought, and undoes dignity? If the barrage of advertising, unchanged in its tone and texture, were devoted to some other purpose--say the exaltation of the public sector--it would be recognized in a moment for the corrosive element that it is. But as the voice of the private sector it escapes this startled notice. I mention it only to point out that a deep source of moral decay for capitalism arises from its own doings, not from that of its governing institutions.

~ Robert L. Hellbroner

You are your greatest product and behind every book lies an author who wrote it.

~ Geraldine Solon

It is only an opportunity if you respond to the opportunity.

~ Linda Rawson

To live [in the church] at the beck and call of marketing logic is to live in slavery.

~ Mark Galli

Apart from technological aspects businesses should always have the human value.

~ Amitav Chowdhury

The latest technologies are often sexy, but beware of solutions that vendors dress up like trollops, unless you're looking for a one-night stand.

~ Stephen Few

These devices only became very popular after all of this technology was hidden behind a red button that did it all

~ Mark Butje

For any creative thought to be contagious, it must first be worthy of a sneeze.

~ Ryan Lilly

People don't think in terms of information. They think in terms of narratives. But while people focus on the story itself, information comes along for the ride.

~ Jonah Berger

After the collapse of socialism, capitalism remained without a rival. This unusual situation unleashed its greedy and - above all - its suicidal power. The belief is now that everything - and everyone - is fair game.

~ Günter Grass

How do you sell emptiness, vulnerability, and nonsuccess?

~ Richard Rohr

Anyone with a great product to sell should never criticize competing products. Your product should sell on its own merit. Consumers want the best of the best, not the best of a bad situation.

~ Zack W. Van

Not even the most heavily-armed police state can exert brute force to all of its citizens all of the time. Meme management is so much subtler; the rose-tinted refraction of perceived reality, the contagious fear of threatening alternatives.

~ Peter Watts

To sell something familiar, make it surprising. To sell something surprising, make it familiar.

~ Derek Thompson