Marketing Quotes

Web design is not just about creating pretty layouts. It’s about understanding the marketing challenge behind your business.

~ Mohamed Saad

Don’t spend your time or money on being boring.

~ Candice Galek

67% of all shoppers intend to return home with the item they are shopping for, but that only 24% actually do so.

~ Roy H. Williams

The fate of your company is in the hands of your people. Train them well.

~ Roy H. Williams

A business that is not in love with its customers, but only the money they bring, should not expect love back.

~ J. N. Halm

Customers, like spouses, can be at your beck and call if you give them what they need, when they need it and how they need it. Massage their ego and you have them by the heart.

~ J. N. Halm

In this day and age, it is the business that knows how to woo and win the hearts of its customers that will eventually win their pockets.

~ J. N. Halm

The easiest thing to sell is truth.

~ Daymond John

Why do all this? Because there are people out there who need you, and they will be more than willing to give you what you need so you can give them your best, but if you're busy pursuing everyone, or if you're so drained at the end of the day, you won't be able to be your best and give your best.

~ Osayi Emokpae Lasisi

Boomers were the original Millennials.

~ Ted Rubin

LESS fabrication, MORE facilitation

~ Ted Rubin

What are you doing to serve your customers a little more every day?

~ John Di Lemme

ROR: Return on Relationship™, #RonR… simply put the value that is accrued by a person or brand due to nurturing a relationship. ROI is simple $’s and cents. ROR is the value (both perceived and real) that will accrue over time through connection, trust, loyalty, recommendations and sharing.

~ Ted Rubin

Great customer service is not just one part of your business, it should be in every part of your business!

~ Tom Kenemore

Business is war and your past clients and customer’s great online reviews are your elite soldiers in battle.

~ Tom Kenemore

If you are in a competitive industry, great online reviews are not just nice to have, they are a requirement!

~ Tom Kenemore

Convenience will put you out of business!

~ John Di Lemme

Let's face it. We live in a command-based system, where we have been programmed since our earliest school years to become followers, not individuals. We have been conditioned to embrace teams, the herd, the masses, popular opinion -- and to reject what is different, eccentric or stands alone. We are so programmed that all it takes for any business or authority to condition our minds to follow or buy something is to simply repeat a statement more than three or four times until we repeat it ourselves and follow it as truth or the best trendiest thing. This is called programming -- the frequent repetition of words to condition us how to think, what to like or dislike, and who to follow.

~ Suzy Kassem

Learn the rules and learn the game, before you start breaking the rules and changing the game. Your education, experience and understanding of what was and what is, will give you the best foundation to change what will be.

~ Loren Weisman

Be persistent, be persistent, they say. But please, do not mistake being a pest for being persistent.

~ Nike Thaddeus

Your brand is a combination of a customer’s experiences with your business at every touchpoint. Each memory, thought, impression, website visit, story, sales letter, social media post, event, phone call, and transaction contribute toyour company’s brand reputation.

~ Elaine Fogel

All selling should spring from service

~ Rasheed Ogunlaru

You remain a follower for life when you pay for what people do while nobody pays you for what you do. Do something impressive and become a leader!

~ Israelmore Ayivor

You didn’t warn us about this, Readier,’ said Stowley resentfully.Gilt waved his hands. ‘We must speculate to accumulate!’ he said. ‘The Post Office? Trickery and sleight of hand. Oh, von Lipwig is an ideas man, but that’s all he is. He’s made a splash, but he’s not got the stamina for the long haul. Yet as it turns out he will do us a favour. Perhaps we have been . . . a little smug, a little lax, but we have learned our lesson! Spurred by the competition we are investing several hundred thousand dollars—’‘Several hundred?’ said Greenyham.Gilt waved him into silence, and continued: ‘—several hundred thousand dollars in a challenging, relevant and exciting systemic overhaul of our entire organization, focusing on our core competencies while maintaining full and listening co-operation with the communities we are proud to serve. We fully realize that our energetic attempts to mobilize the flawed infrastructure we inherited have been less than totally satisfactory, and hope and trust that our valued and loyal customers will bear with us in the coming months as we interact synergistically with change management in our striving for excellence. That is our mission.’An awed silence followed.

~ Terry Pratchett

The more you engage and connect, the more engagement and connections you will have.

~ Loren Weisman

Advertisement shouldn’t look like information, it should look like a promise.

~ Amit Kalantri

Most startups actually start down and only go up if they catch the winds of market demand.

~ Ryan Lilly

Some salesmen think that selling is like eating—to satisfy an existing appetite, but a good salesman is like a good cook—he can create an appetite when the buyer isn't hungry.

~ George Horace Lorimer

Given the reality of limited time and resources, best practices provide a valuable, low risk, default starting point.

~ Chad White

Marketers and executives are very different from the average consumer, so your instincts may mislead you.

~ Chad White

Best practices are particularly valuable to those who are unfamiliar with email’s unique, often confusing rules.

~ Chad White

The on-brand execution of best practices tailored to your unique audience is what leads to the best execution.

~ Chad White

Best practices are those practices that generally produce the best results or minimize risk.

~ Chad White

Investments in greater email marketing sophistication often lead to even higher returns, not diminishing returns.

~ Chad White

Poor practices are blunting email marketing’s effectiveness and keeping its ROI from being truly awesome.

~ Chad White

I faced people from all walks of business who fully disregarded design (though they were completely influenced by it). I also met fine artists who drowned in their own work and the dense creative universe in their minds.Then I met designers. And instantly fell in love. Let me tell you why.Designers are familiar with critiques. They not only tolerate them but actively look out for them. They honestly believe in iterations and learn to edit down their work. They embrace simplicity and create beauty based on requirements other than their own. Design education teaches you to run away from assumptions and to have the stomach to scrap your work often.I’m bringing this up because it’s time to bridge the gap between design and business.

~ Laura Busche

So, you don’t have money to invest in your brand? You do have money for damage control, right?Here’s the thing: anyone can make your brand inferior in your absence.

~ Laura Busche

Research conquers doubt. It aligns everyone around the incontestable. Research is the key to clarity—in startups, enterprises, and life itself.

~ Laura Busche

Brands play in an exciting sandbox of symbolic meanings.

~ Laura Busche

People change, and so do their aspirations, and so should brands.

~ Laura Busche